BallyBet Online Casino Cookies Policy
At BallyBet Online Casino, we use cookies and similar tracking technologies to ensure our website functions correctly and to provide you with the best possible experience. This Cookies Policy explains what cookies are, how we use them on our platform, and what choices you have regarding their use. By continuing to use our website at ballycasino.co.uk — whether you access it via desktop, the BallyBet app, or mobile browser — you agree to our use of cookies as described in this document.
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. We use cookies to recognise your browser, remember your preferences, and gather information about how you interact with our services. Alongside traditional cookies, we may also use web beacons, pixels, and local storage technologies that serve similar purposes. These tools help us deliver a seamless experience whether you're visiting us via the BallyBet casino login page, browsing our sportsbook, or exploring our slots library.
Types of Cookies We Use
Strictly Necessary Cookies
Here at BallyBet Online Casino, we rely on strictly necessary cookies to operate our website. Without these cookies, core functions — such as account access via the bally bet login portal, session management, and payment processing — would not work. These cookies cannot be disabled, as they are essential to the delivery of our services.
- Session identification cookies that keep you securely logged in
- Authentication cookies required for your bally bet casino login
- Security cookies that protect against fraud and unauthorised access
- Cookies that remember your language and currency preferences (GBP or EUR)
- Load-balancing cookies that ensure consistent website performance
Performance and Analytics Cookies
We use performance cookies to understand how visitors use our platform. Our BallyBet Casino analytics tools collect anonymised data about page visits, time spent on sections such as the sportsbook or live casino, and error reporting. This helps us continuously improve the bally bet casino online experience for all our customers. The information collected is aggregated and does not personally identify you.
- Google Analytics cookies that track page traffic and visitor behaviour
- Cookies measuring load times across desktop and mobile versions
- Error-tracking tools that notify us of technical issues on our platform
- A/B testing cookies used to evaluate new features before full deployment
Functional Cookies
At Bally Bet Online Casino, we place functional cookies on your device to remember choices you have made and to personalise your experience. These cookies allow us to present relevant content, remember your deposit preferences, and recall whether you have opted into our My Rewards hub or accepted the bally bet welcome bonus terms.
- Cookies that store your preferred payment method for faster deposits
- Preference cookies that remember your game filters and sorting choices
- Cookies that retain your opted-in promotional status, including free spins or free bet tokens
- Chat widget cookies enabling our 24/7 bally bet live chat support to function smoothly
Marketing and Targeting Cookies
Our BallyBet Online Casino uses marketing cookies to deliver relevant promotional content to you, both on our site and across third-party platforms. These cookies help us show you information about the bally bet sign up bonus, current promotions such as the Big Daily Giveaway, or seasonal offers like Wimbledon profit boosts. They also allow us to measure the effectiveness of our advertising campaigns.
- Cookies from advertising networks that track interactions with our promotional banners
- Retargeting cookies that may show you relevant bally bet promo content on external websites
- Affiliate tracking cookies that record which partner site referred you to us
- Social media cookies if you engage with our content via social platforms
Third-Party Cookies
When you use certain features at BallyBet Online Casino, third-party services may also set cookies on your device. These include our game providers such as Blueprint Gaming and Evolution Gaming for live casino content, payment processors supporting Visa, Mastercard, Apple Pay and Google Pay, as well as analytics and advertising partners. We do not control the cookies set by these third parties, and we recommend reviewing their respective privacy and cookie policies directly.
Cookies and Your BallyBet Account
Our BallyCasino platform uses cookies throughout the account journey — from the moment you complete the bally bet sign up process, through each login, to browsing our 900+ slots and table games. Cookies ensure that when you use the bally bet app on iOS or Android, your session remains active and secure. They also support functions like the Acca Hub in our sportsbook, in-play betting, and cash-out features.
When you access features such as the bally bet sportsbook and casino section, live dealer games powered by Evolution, or Slingo and Arcade titles, different sets of cookies may be activated. Our functional and performance cookies work together to ensure these experiences load quickly and accurately on all devices.
How Long Do Our Cookies Last?
At Bally Bet Online Casino, cookies we set vary in duration depending on their purpose:
- Session cookies — deleted automatically when you close your browser
- Persistent cookies — remain on your device for a set period (ranging from 30 days to 24 months) to remember your preferences across visits
- Third-party cookies — duration is determined by the respective third-party provider
Managing and Controlling Cookies
We respect your right to control how cookies are used on your device. Our BallyBet Casino website provides a cookie consent tool upon your first visit, allowing you to accept all cookies, reject non-essential ones, or customise your preferences by category. You can update your cookie settings at any time via the cookie settings link in our website footer.
You may also manage cookies through your browser settings. Most modern browsers allow you to block or delete cookies. Please note that restricting strictly necessary cookies may affect your ability to use core features, including the bally bet casino login, deposits, withdrawals, and access to your account balance. Details on managing cookies can be found in the help sections of popular browsers including Chrome, Firefox, Safari, and Edge.
Cookies and Responsible Gambling
Here at BallyBet Online Casino, we also use certain functional cookies to support our responsible gambling tools. These include cookies that remember your spend-limit settings (daily, weekly, or monthly limits), self-exclusion preferences, and session reminders. We are committed to safer gambling practices, and these cookies form a vital part of how we deliver personalised player protection features in line with our UK Gambling Commission licence (account 38905).
Our Legal Basis for Using Cookies
Our use of cookies is governed by applicable UK data protection law, including the UK GDPR and the Privacy and Electronic Communications Regulations (PECR). We use strictly necessary cookies on the basis of our legitimate interest in providing a functional and secure service. For all other cookie categories, we rely on your consent, which you may withdraw at any time. Our full Privacy Policy, available on our website, explains in detail how we collect, use, and protect your personal data as an operator licenced by the UK Gambling Commission and the Gibraltar Gambling Commissioner (RGL No. 46 & No. 153).
Updates to This Policy
We may update this Cookies Policy from time to time to reflect changes in technology, legislation, or our business practices. When we make significant changes, we will notify you via a notice on our website or through your registered account. We encourage you to check this page periodically to stay informed about how we use cookies. Your continued use of our platform following any update constitutes your acceptance of the revised policy.
Contact Us
If you have any questions about our use of cookies or wish to exercise your data rights, please contact us via our Help Centre at help.ballycasino.co.uk. Our 24/7 UK-based support team is available via bally bet live chat to assist with any queries related to this policy or your account. We are operated by Gamesys Operations Limited, Suite 2, Floor 4, Waterport Place, Gibraltar.
Content updated: July 12, 2026